Sales are down 18 percent in 2025 but the brand hopes this fall’s affordable Sprint bike can attract younger buyers

Harley-Davidson hopes the Sprint will attract younger riders who may eventually upgrade to more expensive models. Harley-Davidson is aiming to accomplish something it’s largely failed at over the years by introducing a smaller,

Harley-Davidson announced plans this week to introduce a smaller, more affordable, yet profitable motorcycle priced at $6,000. Here's what we know.