Nike just released the latest LeBron James basketball shoes, and they're already turning heads. The sneakers are earning high ...

Though his name has been synonymous with Nike for more than 20 years, LeBron James almost never signed with the company that ...

The Arena Media Brands, LLC and respective content providers may receive compensation for some links to products and services on this website. LeBron James has been the premier player in ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

While he eventually signed with the swoosh, James told NFL brothers Travis and Jason Kelce on their podcast New Heights that ...

The “Viotech” colourway dazzles with its vivid Light Lemon Twist geometric patterns layered over a contrasting foundation of ...

Nike's sale section is starting to fill up. The Swoosh brand is starting the year off by knocking down the prices on some of ...

Appearing on New Heights with Jason & Travis Kelce, King James revealed Reebok offered him a $10 million check on the spot while he was in high school. The deal was to secure him to the brand but not ...

LeBron James recently opened up on the New Heights podcast, hosted by Travis and Jason Kelce, sharing a fascinating story ...

Nike LeBron ... the shoe’s webbing and reinforced side stitching give you a snug lockdown fit. A Max Air unit in the midsole makes you feel like you are “walking on air” like King James ...

telling the New Heights podcast he was even offered a $10 million check on the spot by the CEO. Long before he had over 20 signature shoes, LeBron James was the most coveted sneaker free agent ...