During his senior year of high school, before forgoing college and going straight to the NBA where he would be drafted by his ...

"Amazing looking shoe, amazing design, amazing fit, and an amazing price. I love this shoe. I love this product," says one ...

LeBron James has revealed why he turned down a $10 million shoe deal at 18. The Los Angeles Lakers player appeared on the ...

While he eventually signed with the swoosh, James told NFL brothers Travis and Jason Kelce on their podcast New Heights that ...

Before LeBron James had numerous sponsorships with the Lakers, he revealed his first major contract offer by Reebok.

Lakers forward LeBron James has accomplished virtually everything, but it wasn't until this season that he registered the ...

Andre Drummond, LeBron James' former teammate on the LA Lakers, revealed his 'Welcome to the NBA' moment in a recent episode ...

telling the New Heights podcast he was even offered a $10 million check on the spot by the CEO. Long before he had over 20 signature shoes, LeBron James was the most coveted sneaker free agent ...

Smith warned LeBron James that the NBA won't react kindly to the news of a rival league being created. The existence of a competing league is already an issue, but the situation becomes more complex ...

LeBron James recently opened up on the New Heights podcast, hosted by Travis and Jason Kelce, sharing a fascinating story ...

On the latest episode of the New Heights podcast ... a lifetime deal with Nike worth $1billion. James and Nike have produced 22 LeBron signature shoes throughout their partnership.