Yet one thing that remains constant is the core of good communication. Even in 2025 and beyond, industry leaders believe that ...

LT Foods, under its flagship brand DAAWAT®, has launched the ‘Rice Your Awareness’, four-week nationwide initiative promoting ...

SBICAP Securities Ltd. (SSL), a group company of the State Bank of India (SBI), has appointed Bhuvaneshwari A. as its new ...

With higher base rates expected next season, experts say women’s cricket is no longer a symbolic space for brands, it’s a ...

As creative agencies increasingly blur the lines between advertising and cinema, the industry debates whether this is a ...

Udyan Ghai, Group Head, Global Marketing, Apollo Tyres Ltd, writes how India’s World Cup win turned women cricketers into ...

On the podcast ‘Serving It Up With Sania’, Farah Khan revealed that social media has become her most lucrative career avenue ...

The DigiOne Awards celebrate the power of digital excellence by honouring groundbreaking work that defines the modern digital ...

As festive ad spends touch ₹51,000 crore, creative agencies reveal that this year’s real surge was driven by sharper ideas, ...

The appointment follows Unilever’s move to separate its ice-cream portfolio into a focused entity, with Publicis tasked to ...

Marketers are finding new ways to capture the ‘shaadi spirit’ and make their products part of India’s wedding conversations ...

Soumya Gawri and Aditi Gupta profile - advertising news, marketing, digital news & updates at Exchange4media.com ...