Reddit has launched new AI tools that turn user discussions into insights to help brands create smarter ads and connect ...

Reddit's focus on user growth, international expansion, and product innovation underpins my bullish long-term thesis at ...

A new integration with Amazon DSP demonstrates how platforms are working to bring together first-party data in clean room ...

Arthur Sadoun has told Campaign that agencies should be “optimistic,” not “scared,” about their future, and they have a ...

Publicis Groupe has unveiled a two-part campaign at the Cannes Lions International Festival of Creativity today, demonstrating its growing influencer marketing capabilities. The campaign aims to show ...

WPP PLC (NYSE:WPP) is one of the 10 Undervalued European Stocks to Invest in Now. On June 9, Bank of America Securities ...

AI disruption is “unnerving investors in every industry, and it’s totally disrupting our business,” WPP’s outgoing boss Mark ...

Publicis Groupe Emeritus Chairman Maurice Levy tells CNBC he sees the artificial intelligence sector shifting from its ...

Mars Lead CMO Gülen Bengi gives Ad Age an inside look at the massive agency review—and the CPG giant's new growth playbook.

Publicis' Cannes stunt involves comparing influencer campaign costs to "Cannes currency" and using a lion-centered influencer campaign to prove the impact of working with creators in real time.

A new Center of Excellence built on Nvidia tech and led by Publicis Sapient speaks to the opportunity the agency sees in ...

Publicis Groupe has announced its acquisition of global end-to-end influencer marketing platform, Captiv8. Captiv8 brings with it a network of 15 million creators worldwide, covering 95 per cent ...