CBS said a record 57.2 million viewers tuned in for the Thanksgiving Day NFL match between the Dallas Cowboys and the Kansas City Chiefs, demonstrating again the sport’s popularity with US audiences.

The Dallas Cowboys' 31-28 win over the Kansas City Chiefs on Thanksgiving Day was the most-watched regular-season game in NFL history

T he Dallas Cowboys' 31-28 victory over the Kansas City Chiefs on Thanksgiving Day averaged 57.23 million viewers on CBS, making it the most-watched regular-season game in NFL history. The game shattered the previous league record by 36%,

The Dallas Cowboys versus Kansas City Chiefs game on Thanksgiving Day averaged 57.23 million viewers on CBS, making it the most-watched regular-season game in NFL history.

The number blew past the 42 million viewers who watched the Cowboys meeting with the New York Giants, the Thanksgiving game that aired on Fox in 2022. Fox also saw a new high for

Previously, the Cowboys' 28-20 victory over the New York Giants on Thanksgiving in 2022 was the most-watched regular-season game, drawing 42.059 million viewers. Chiefs vs. Cowboys shattered that number by over 15 million.

The game between the Kansas City Chiefs and host Dallas Cowboys on Thanksgiving Day drew in an NFL regular-season record audience of 57.23 million viewers on CBS, the network announced on Wednesday.

A record number of viewers reportedly tuned in on Thanksgiving Day to watch the Dallas Cowboys claim a 31-28 win over the Kansas City Chiefs.