Parle Biscuits retained its position at the top, accounting for 10% of the total ad volume, followed by Vishnu Packaging with ...

Indian summer marketing has undergone an evolution through the decades. Moving beyond traditional themes brands are ...

Tabriz told Judge Amit Mehta during the Justice Department’s antitrust trial that several key features, such as Safe Browsing ...

WPP and Interpublic Group, have not yet seen a significant impact on client spending, although WPP has warned that its sales ...

In one instance, a chatbot using the voice of actor and wrestler John Cena reportedly described a graphic sexual scenario to ...

FLO, a period tracking app, is using Instagram to shift the conversation around menstruation. In this article, we look at the brand’s social media strategy.

The cookie company allegedly used songs by high-profile artists including Lizzo, Mariah Carey, Ariana Grande, and Beyoncé without authorisation.

As part of this report, Smadex’s CTV Guide breaks down how Connected TV is stepping up as a full-funnel, performance-led channel with real, measurable impact.

PRESS DISPOSAL,' the campaign invites people to symbolically throw away the emotional remnants of their exes — from fake ...

This week's ads tackle themes of public scrutiny, climate change, nostalgia, and competitive spirit through humour, ...

The event focused on how artificial intelligence (AI), short-form video formats, and business messaging are reshaping agency ...

UltraTech Cement’s ‘MahaKumbh ka MahaSankalp’ initiative transformed plastic waste into a valuable energy source, ensuring a ...