Magic Light Pictures, along with Triggerfish Animation studios, have created new festive idents exclusively for BBC One and ...

The BBC Two ident was a simple idea, and at its heart was its ability to become appropriate to a season, related to a programme or relevant to an audience. It is absolutely the responsibility of ...

ITV2 has unveiled a new on-air look that positions it as a complementary alternative – or “flipside” – to sister channel ITV1. The new look was unveiled at a briefing to advertisers and television ...

For AI models, knowing what to remember might be as important as knowing what to forget. Welcome to the era of “sleeptime compute.” Looking for a new office chair? Branch is offering 10 percent off ...

The first symptoms showed a few weeks ago, when I started searching YouTube for old television idents, you know, the jingles they used to show on ITV at the start of programmes, when all the different ...

DFS has launched its latest through-the-line campaign as well unveiling a series of sponsorship idents for ITV1’s latest series of Dancing on Ice. The through-the-line campaign has been devised by ...

Sixty years ago today the BBC unveiled its first "television symbol" - a moving logo to identify a TV channel - nowadays known as an "ident". The new medium of television, the BBC decided, needed a ...

On 2 December 1953 the BBC launched its first dedicated on-air symbol (ident) for the then single channel TV network. The first ident was created by one of the 20th century's greatest designers, Abram ...

The BBC Two ident was a simple idea, and at its heart was its ability to become appropriate to a season, related to a programme or relevant to an audience. It is absolutely the responsibility of ...