Kermit the Frog. Coffee puns like “thanks a latte” and “a matcha made in heaven.” Drawings of dogs, cats, birds and bees.

Starbucks is set to serve its loyalty members a rare deal Monday — free coffee the day after the Super Bowl — despite recently reducing the number of discounts. The big picture: The coffee giant has been promoting a "back to Starbucks" campaign to return to its roots to try to reverse a decline in foot traffic and sales.

Starbucks announced Wednesday it is offering free coffee on the Monday following Super Bowl 59, but you have to be a Rewards member to get one.