In April last year, Mattel announced its intentions to use AI across its business as a cost-saving measure, with a team ...

Barbie-maker Mattel and OpenAI have teamed up to bring generative AI to the toymaking and ever-expanding pipeline of IP ...

Beyond consumer products, Mattel will also use OpenAI’s AI tools, including ChatGPT Enterprise, to streamline internal ...

Mattel, the company behind Barbie, has partnered with OpenAI to develop and produce toys with the help of artificial ...

Mattel is working with OpenAI to create AI-powered toys and games, with the first product - likely an AI Barbie - expected ...

Barbie's going AI. Mattel, the company behind Barbie and Hot Wheels, is teaming up with OpenAI to build AI-powered toys.

Mattel, the 79-year-old toymaker behind Barbie, Hot Wheels and UNO, is making a major AI move In a statement, the US company said it has struck a partnership with OpenAI, the creator of ChatGPT, to co ...

Mattel has partnered with OpenAI to create AI-powered toys and games, with the first product expected to be announced later this year.

Mattel recently announced a new partnership with OpenAI, anticipating a major infusion of AI and chatbot services into its ...

AI powerhouse OpenAI has announced a strategic partnership with Barbie-maker Mattel Inc. Under this partnership, the Sam ...

The partnership aligns with Mattel’s strategic shift under CEO Ynon Kreiz, a former entertainment executive who has ...

Mattel has teamed up with OpenAI to develop AI-integrated toys, set to launch later this year. This initiative focuses on ...