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It’s hard to imagine it now, but the earliest ads for toys weren’t meant for kids. The target audience was adults. Major toy companies rationale was that grown-ups were the ones spending their ...

Hasbro is scrambling to reassure fans that Mr. Potato Head still exists — amid uproar over its gender-neutral rebranding announcement. “Hold that Tot – your main spud, MR. POTATO HEAD isn’t going ...

Bette Midler took to Twitter this week to weigh in on the controversy surrounding the Mr. Potato Head toy following Hasbro's decision to rebrand the line. Earlier this week, the classic toy brand, ...

Mr. Potato Head is a simple toy that continues to win over hearts and encourage creativity. This tiny toy with a big personality has been a favorite since the 1950s and is fun for any kid. Mr. Potato ...

NEW YORK — Mr. Potato Head is no longer a mister. Hasbro, the company that’s made the potato-shaped plastic toy for nearly 70 years, is giving the spud a gender neutral new name: Potato Head. The ...

Feb 25 (Reuters) - Hasbro Inc (HAS.O), opens new tab said on Thursday it was renaming its popular Mr. Potato Head brand to drop the 'Mr.', giving the "Potato Head" line a less gender-focused identity.

NEW YORK — Hasbro created confusion on Thursday when it removed the gender from its Mr. Potato Head brand, but not from the actual toy. The company, which has been making the potato-shaped plastic toy ...