After days of intense backlash, most recently from President Donald Trump, Cracker Barrel is scrapping its new minimalist logo.“We thank our guests for sharing your voices and love for Cracker Barrel.

But every now and again, along comes a fan-made design so good that everybody thinks it's real – and when they find out it isn't, they wish it was. Enter graphic designer Stephen Kelleher's concept ...

Although the Sochi 2014 Winter Olympics logo hasn’t garnered the same sort of criticism as the 2012 London Olympic Logo, it is an odd design in the grand spectrum of previous Olympics. Featuring ...

The BBC has defended their new logo, after a wave of backlash claimed it looks extremely similar to the previous one. The new logo, revealed last week online but first launched on US streaming service ...

Consultancy POST has redesigned the branding for men’s clothing brand Farah, with the aim of making it more minimal and “reductionist”. The new visual identity has dropped the word “Vintage” from the ...

Swedish car manufacturer Volvo has revealed a flat, less colourful version of its longstanding Iron Mark logo. According to Volvo, the redesign is a "modern" reinterpretation of the original logo that ...

Every time Pete publishes a story, you’ll get an alert straight to your inbox! Enter your email By clicking “Sign up”, you agree to receive emails from Business ...