The global retail media market retains significant momentum, with ad investment projected to surpass $200 billion (€173.8bn) ...

Sydney Sweeney is finally breaking her silence on the American Eagle ad that sparked a social media firestorm. The Euphoria ...

Retail media is now the fastest growing ad-supported digital platform. (Photo Illustration by Kena Betancur/VIEWpress/Corbis via Getty Images) The fastest growing ad-supported digital media channel is ...

Kylie Jenner is in hot water with fans after her latest promotional video for Kylie Cosmetics. Taking to Instagram to share the ad, Kylie posted a video showing herself getting arrested, and many ...

2023 is firmly underway, and one advertising trend is clearly emerging: the inexorable growth of retail media. Perhaps this is unsurprising: in the U.S., the 10 largest retailers all operate their own ...

The beverage giant has used AI in its Christmas commercial for the second year running, despite the previous backlash.

That advert reminded me of a timeless truth: the real power of an advert lies in its storyline. Great advertising is not just ...

PubMatic is entering the commerce media fray. On Tuesday, the SSP launched a self-service ad platform called Convert built for commerce media – retail media networks, shopper marketing, call it what ...

Elon Musk’s social media platform, X Corp., is suing the left-leaning pressure group Media Matters after a report that stated X allowed antisemitic posts next to advertising. The lawsuit, filed in a ...

A change is afoot. Retail media, once the domain of Amazon AMZN sellers, is taking over the world. The advertising world at least. A recent report by WPP's GroupM said that retail media already ...

The r/Canada subreddit lit up with over 1,200 comments after Carney said he apologized to Trump over the ad, which had derailed trade talks.

The international partnership deal follows an earlier TV licensing and distribution pact between the Canadian media player ...