When Maryland-born makeup artist Ryan Kelly first posted a goofy photo on Instagram of her lips painted like viral phenomenon “Left Shark” (a character from Katy Perry’s Superbowl halftime show) back ...

While Instagram is jam packed with celebrity makeup artists, beauty vloggers, casual makeup lovers, and six-second "copy my look" tutorials, every now and then you come across a profile that really ...

Repping our favorite bands is something we do everyday, and while we usually just rock a band tee, some bump their creativity and rep bands in the most awe-inspiring way. For beauty guru Ryan Kelly, ...

If the 2010s were the era of no-makeup makeup, the 2020s have taken a sharp left and ushered in bold, unapologetic maximalism — and nowhere have we seen that more than with lip trends. And the best ...

Vlada Haggerty was experimenting with makeup at home in LA in January 2015 when she decided to try drizzling pigment mixed with gloss onto her lips. She thought the result looked cool, so she snapped ...

If you haven't seen Mimi Choi's epic special-effects makeup on Instagram, we're strongly suggesting that you click follow ASAP. One of her latest creations, 3-D lip art of a snake, hits that perfect ...