We came across a bullish thesis on Salesforce, Inc. on LongYield’s Substack. In this article, we will summarize the bulls’ ...

Software giant Salesforce ($CRM) has expanded partnerships with OpenAI (PC:OPAIQ) and Anthropic (PC:ANTPQ) to integrate their ...

Momentum, a revenue orchestration platform provider, has launched Deep Research, a large-scale engine that gives strategic analysis by combining CRM and customer conversation data to help companies ...

In a world where customer acquisition costs are soaring and customer retention — particularly retaining profitable ones — is getting harder for every enterprise, “knowing your customer” is not just a ...

AI is all-pervasive. The penetration of Artificial Intelligence (AI) and Machine Learning (ML) is increasing the intelligence quotient in enterprise software applications in every sphere and across ...

For years, customer relationship management (CRM) in law firms has often been viewed as a glorified Rolodex — a necessary but often underutilized system primarily seen as a data repository. With the ...

As part of the annual discussion on what the new year has in store for the CRM industry, The CRM Playaz assembled two groups of executives from some of the leading vendors in the industry to get their ...

Can a CRM and a DSP work together? Mar tech and ad tech are that couple that seem like they should be together, even though something always gets in the way. But advertisers are determined to make the ...

Salesforce, Inc. (NYSE:CRM) is among the most profitable software stocks to invest in. On October 16, Canaccord Genuity ...

In the world of digital advertising, data is king. Yet, many PPC advertisers underutilize one of their most valuable sources of insights: their CRM data. Whether you’re a B2B or B2C marketer, your CRM ...

Want smarter insights in your inbox? Sign up for our weekly newsletters to get only what matters to enterprise AI, data, and security leaders. Subscribe Now According to a new report from Validity, 76 ...