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Popular natural pet food brand, Blue Buffalo, announced today, Oct. 21, that it is entering the $3 billion fresh pet food ...

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General Mills learned some valuable lessons about fresh dog food after Blue Buffalo tested the concept a few years ago at a handful of retailers. First, the good boys and girls love it. “They ...

General Mills Inc. is introducing a fresh version of its Blue Buffalo pet food for dogs, aimed at competing with popular brands such as Freshpet and venture capital-backed The Farmer's Dog. The ...

NEW YORK (Reuters) -General Mills is introducing a fresh version of its Blue Buffalo pet food for dogs, aimed at competing with popular brands such as Freshpet and venture capital-backed The Farmer's ...

Fresh dog food has only grown in popularity since Freshpet hit the scene in 2006 with its refrigerated pet food line. In ...